Design Ops Handbook/Chapter 02 of 06

Team Topology & Staffing Models

How the design org is shaped, who reports where, and how many designers you actually need. This chapter argues for one answer: a small central core that owns the system and the craft bar, with designers embedded in the squads that ship.

Section 01

The Three Topologies

Every design org is one of three shapes, or an unacknowledged muddle of two. The shape is not a matter of taste. It follows from how many designers you have and how many independent product surfaces they cover.

The Three Topologies

Section 02

The Hybrid in Practice

Hybrid fails when nobody writes down the split. Designers sit with their squads day to day and report to design for craft, growth and leveling. The core holds everything that stops being anyone’s job the moment it is everyone’s job.

The Hybrid in Practice

Section 03

Staffing Ratios

Ratios are a smell test, not a formula. They tell you something is wrong; they do not tell you what good looks like. Every number here assumes the hybrid shape and a design system that already exists. Without one, take a third off every denominator.

Staffing Ratios

Section 04

Routing the Work

Chapter 01 ends with a score. This is what the score turns into. Two questions settle it: does a pattern already exist, and does the work stay inside one squad. Everything else is negotiation.

Routing the Work

Section 05

Levels & The Two Tracks

The ladder forks at senior. Both branches carry the same compensation at the first rung past the fork, because the moment management is the only way to earn more, you start losing your best designers to jobs they did not want.

Levels & The Two Tracks

Section 06

Topology Health

Reviewed each quarter alongside headcount planning. Three of these four are about whether the shape is holding. The fourth is about whether anyone believes the ladder.

Topology Health